Privacy Policy

Effective date: September 18, 2026

Ryno Lawn Care, LLC ("Ryno Lawn Care," "we," "us," or "our") operates rynolawncare.com and provides lawn care and landscaping services in the Dallas–Fort Worth area. This Privacy Policy explains what information we collect through our website, phone calls, text messages, and service relationships, how we use it, who we share it with, and the choices you have.

Information We Collect

Information you give us

Quote and contact requests: first and last name, email address, phone number, service address, city, ZIP code, the services you're interested in, how you heard about us, and any notes you add.
Live chat: the name and phone number you enter in the chat window and the content of your messages with our team.
Blog comments: the name, email address, and comment text you submit.
Job applications: name, email, phone, position of interest, availability, work eligibility and employment history answers, education, and anything else you tell us in the application.
Customers: service address details, gate codes or access instructions you provide, service history, and billing information. Card and bank payments are processed by our payment processor; we do not store full card or bank account numbers on our systems.

Information collected automatically

Device and usage data: IP address, browser type, device type, pages viewed, time on page, and the links you click.
Referral and campaign data: the page you landed on, the site that referred you, and advertising parameters such as Google Click ID (gclid) and UTM tags. We store this alongside quote requests so we know which ads and channels produce leads.
Cookies and similar technologies: see Cookies and Tracking below.

Information from third parties

Reviews: we display customer reviews that you publish publicly on our Google Business Profile, including the reviewer name, star rating, and review text as Google provides them.
Advertising and analytics partners: aggregated campaign performance and audience data from Google and Nextdoor.

How We Use Your Information

Prepare and send estimates, schedule service, and perform the work you request.
Communicate with you about appointments, weather delays, invoices, and service questions by phone, email, or text.
Bill you and collect payment.
Respond to chat messages, comments, and support requests.
Evaluate job applications.
Measure and improve our website, understand which marketing works, and show relevant ads.
Prevent fraud and abuse, secure our systems, and comply with legal obligations.

Text Messaging (SMS)

If you check the SMS consent box on our quote form or give us your number and ask us to text you, we may send you text messages about your estimate, scheduled service, and account. Message frequency varies. Message and data rates may apply. Reply STOP to any message to opt out, or HELP for assistance. Opting out of texts does not opt you out of calls or emails about active service.

We do not sell, rent, or share your mobile phone number or your SMS consent with third parties or affiliates for their own marketing purposes. Your number is shared only with the messaging provider that delivers our texts, and only so those messages can be sent.

Cookies and Tracking

Our website uses cookies and similar technologies for two purposes:

Necessary: a session cookie that keeps forms working and protects against cross-site request forgery. The site does not function correctly without it.
Analytics and advertising: Google Analytics 4, Google Tag Manager, Google Ads conversion tracking, and the Nextdoor advertising pixel. These load after you interact with the page and help us count visits, understand how pages perform, measure ad conversions, and show ads to people who have visited our site.

Most browsers let you block or delete cookies in their settings. You can also opt out of Google Analytics using the Google Analytics Opt-out Browser Add-on, manage Google ad personalization at Google Ad Settings, and manage Nextdoor ad preferences in your Nextdoor account settings.

How We Share Information

We do not sell your personal information for money. We share it only as follows:

Service providers: hosting, email and text message delivery, payment processing, scheduling and CRM software, and similar vendors who process information on our behalf and are not permitted to use it for their own purposes.
Advertising and analytics partners: Google and Nextdoor receive website activity through the cookies and pixels described above. Under some state privacy laws, this type of cross-context targeted advertising is treated as a "sale" or "sharing" of personal data, even though no money changes hands. See Your Privacy Rights to opt out.
Subcontractors and crews: the information needed to perform your service, such as your address and access instructions.
Legal and safety: when required by law, subpoena, or court order, or to protect our rights, property, employees, customers, or the public.
Business transfers: in connection with a merger, acquisition, financing, or sale of all or part of our business.

Data Retention

We keep quote requests, chat transcripts, and customer records for as long as needed to provide service, meet tax, accounting, warranty, and legal requirements, and resolve disputes. Job applications are retained for our internal hiring records. When information is no longer needed, we delete it or remove the details that identify you.

Security

We use reasonable administrative and technical safeguards, including encrypted connections (HTTPS) and access controls that limit customer data to staff who need it. No method of transmission or storage is completely secure, so we cannot guarantee absolute security.

Your Privacy Rights

Texas residents have rights under the Texas Data Privacy and Security Act, and residents of other states may have similar rights. Subject to verification and legal exceptions, you may ask us to:

Confirm whether we process your personal data and give you a copy of it;
Correct inaccurate personal data;
Delete personal data we hold about you;
Obtain a portable copy of data you provided to us; and
Opt out of targeted advertising, the sale of personal data, and profiling with legal or similarly significant effects.

To make a request, email support@rynolawncare.com or call (214) 728-8894 with "Privacy Request" and the request you're making. We will verify your identity and respond within 45 days, and may extend that period once by another 45 days where reasonably necessary, in which case we'll let you know. An authorized agent may submit a request on your behalf with proof of authorization.

Appeals: if we decline your request, you may appeal by replying to our decision or emailing support@rynolawncare.com with "Privacy Appeal" in the subject line. We will respond in writing within 60 days. If we deny your appeal, you may submit a complaint to the Texas Attorney General at texasattorneygeneral.gov.

Opting out of targeted advertising: you can opt out by emailing us at the address above, by using the browser and platform controls described under Cookies and Tracking, or by blocking cookies in your browser settings.

We will never deny service, charge a different price, or provide a lower quality of service because you exercised a privacy right.

Children's Privacy

Our website and services are directed to adults. We do not knowingly collect personal information from children under 13. If you believe a child has provided us information, contact us and we will delete it.

Third-Party Websites

Our site links to other websites, including Google, social media platforms, and financing partners. We are not responsible for their privacy practices, and this policy does not apply to them. Review the privacy policy of any site you visit.

Changes to This Policy

We may update this policy as our services, technology, or the law changes. The effective date at the top shows when it was last revised. Material changes will be posted on this page, and continuing to use our website or services after an update means you accept the revised policy.

Contact Us

Questions about this policy or how we handle your information:

Ryno Lawn Care, LLC
1740 N Stemmons Fwy, Lewisville, TX 75067
Phone: (214) 728-8894
Email: support@rynolawncare.com